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GENDER DIVERSITY AND ENTREPRENEURSHIP DEVELOPMENT
ABSTRACT
This work explores gender differences attributed to the motivators a group of entrepreneurs in a Nigerian city have in opting to run their own business. It uses the existing theoretical framework of push and pull factors to determine the motivation for male and female entrepreneurs to be in business and explore the potential gender differences that may exist within the entrepreneurial motivations. Empirical data collected from semi-structured interviews used a convenience sample of 60 entrepreneurs, 30 males and 30 females. Most of the administered survey questions were presented using a Likert format to determine the characteristics of each group. The resultant data were inferentially analysed to develop conclusions about significant differences from mean scores. The study found that males were significantly different from females in their reasons for starting a business; as one example, more female entrepreneurs expected to enjoy their jobs compared with the men even though many of them expressed that they do not have other satisfying jobs. The results of this research work identified some differences which are peculiar to only Nigerian entrepreneurs; they should not be used to infer equivalent gender differences in other countries except where these studies are replicated.
TABLE OF CONTENT:
CHAPTER ONE
INTRODUCTION
1.1 Background of the Study
1.2 Statement of the Research Problem
1.3 Objectives of the Study
1.4 Significance of the Study
1.5 Research Questions
1.6 Research Hypothesis
1.7 Conceptual and Operational Definition
1.8 Assumptions
1.9 Limitations of the Study
CHAPTER TWO
LITERATURE REVIEW
2.1 Sources of Literature
2.2 The Review
2.3 Summary of Literature Review
CHAPTER THREE
RESEARCH METHODOLOGY
3.1 Research Method
3.2 Research Design
3.3 Research Sample
3.4 Measuring Instrument
3.5 Data Collection
3.6 Data Analysis
3.7 Expected Result
CHAPTER FOUR
DATA ANALYSIS AND RESULTS
4.1 Data Analysis
4.2 Results
4.3 Discussion
CHAPTER FIVE
SUMMARY AND RECOMMENDATIONS
5.1 Summary
5.2 Recommendations for Further Study
References
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