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AN ASSESSMENT OF THE MARKET ACCEPTABILIY OF MADE-IN-NIGERIA TEXTILE PRODUCTS: A CASE STUDY OF SELECTED TEXTILE COMPANIES
ABSTRACT
The study assessed handcrafted, dyed and printed textiles in selected cities in SouthWestern Nigeria; the cities are Abeokuta in Ogun State, Oshogbo in Osun State and Owo in Ondo State. Three sets of structured questionnaires were administered to producers, traders and consumers of handcrafted dyed and printed textiles in three randomly selected cities of SouthWestern Nigeria; the questionnaire was designed to obtain information on those interested in dyed and printed textiles. Fifty questionnaires were distributed to the producers, traders and consumers of the handcrafted dyed and printed textiles in each of the selected cities. Descriptive statistics, frequency distribution, mean score and percentages were used to analyse the data obtained. The study looked into the acceptability of handcrafted dyed and printed fabrics among various strata of the society it equally examined the techniques in use and ascertained its development in modern fabric decoration, in Nigerian socioeconomic life.
TABLE OF CONTENT
Title page- – – – – – – – – i
Approval page – – – – – – – -ii
Dedication – – – – – – – – -iii
Acknowledgement – – – – – – – -iv
Abstract – – – – – – – – – -v
Table of content – – – – – – – -vi
CHAPTER ONE
INTRODUCTION – – – – – – – -1
1.0 Background of the study – – – – -1
1.1 Statement of the problem – – – – -5
1.2 Purpose of the study – – – – – -6
1.3 Significance of the study – – – – -8
1.4 Research questions – – – – – -9
1.5 Scope of the study – – – – – – -10
CHAPTER TWO
LITERATURE REVIEW – – – – – – -11
CHAPTER THREE
Research methodology – – – – – – -39
Design of study – – – – – – – -40
CHAPTER FOUR
Presentation, analysis and interpretation of data – -48
CHAPTER FIVE
Summary of findings – – – – – – -60
Conclusion – – – – – – – – -61
Recommendations – – – – – – – -62
Suggestions for further research – – – – -64
References – – – – – – – – -65
Appendix I – – – – — – – – -68
Questionnaire. – – – – – – – -69
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