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COMBATING POOR HYGIENE BEHAVIOUR IN SECONDARY SCHOOLS THROUGHPARTICIPATORY COMMUNICATION: A STUDY OF LINDY ACADEMY, KADUNA
ABSTRACT
As a result of one’s interaction with society his behaviour may affect not only him, but also those around him. This is the case with negative sanitary behaviours. There are people who live healthy lifestyles whose health is jeopardized by those with poor sanitary behaviour, making them vulnerable to some of the diseases which they would have been able to prevent. When these two sets of people are actively engaged in participatory communication from childhood on proper hygiene or sanitary behaviour, the condition is likely to improve. And although participatory approaches to development communication have steadily gained recognition in recent years, in Nigeria people do not get the opportunity to fully participate in hygiene /health issues. This negatively impinges on their effective uptake of hygiene messages, thus leaving them poorly equipped to address such issues and make them more susceptible to preventable diseases. It is the opinion of this work that in order to overcome this challenge, it is needful to start a behaviour reorientation programme from an early age, so that people will grow up with healthy behaviours. Therefore the researcher undertook a behaviour change communication (BCC) workshop that was participatory, using the ACADAE model, to engineer behaviour change in relation to poor sanitation/hygiene in the students of Lindy Academy (secondary section), in Kaduna.
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