GOVERNMENT POLICIES AND INTERNATIONAL BUSINESS PERFORMANCE IN NIGERIA- AN ANALYSIS OF THEIR INTERPLAY

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GOVERNMENT POLICIES AND INTERNATIONAL BUSINESS PERFORMANCE IN NIGERIA- AN ANALYSIS OF THEIR INTERPLAY

Abstract:

This research delves into the intricate relationship between government policies and the performance of international businesses in Nigeria, examining the dynamic interplay between these two factors. As a pivotal player in the global economy, Nigeria’s business landscape is significantly shaped by governmental regulations, trade policies, and economic strategies. This study employs a comprehensive analysis to explore the impact of government policies on the performance of international businesses operating within the Nigerian context.

The research adopts a mixed-methods approach, combining quantitative analysis of economic indicators, policy documents, and international business performance metrics with qualitative insights from interviews and case studies. Through an examination of historical trends and contemporary scenarios, the study seeks to identify patterns, challenges, and opportunities arising from the interaction between government policies and the international business sector.

Key focal points of the investigation include the influence of trade policies, regulatory frameworks, investment incentives, and political stability on the success or hindrance of international businesses. Additionally, the study scrutinizes the adaptability and strategic responses of businesses to government policies, shedding light on their role in shaping the overall economic landscape.

The findings of this research contribute nuanced insights to the existing body of knowledge, providing a comprehensive understanding of the intricate relationship between government policies and international business performance in Nigeria. By bridging the gap between theory and practice, this study aims to inform policymakers, business leaders, and scholars, offering practical recommendations to enhance the symbiotic relationship between government policies and the flourishing of international businesses in the Nigerian context.

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