IMPACT OF NEWS COMMENTARIES ON RADIO LISTENERS

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IMPACT OF NEWS COMMENTARIES ON RADIO LISTENERS

ABSTRACT
Today the media house news-commentary not only interprets the news but sometimes comment on societal problems but what happens to the problems or issues of the society and the views expressed by the news- talk after these Tracie broadcasts as in the media house? In chapter one of this study, we shall attempt to introduce the background of the subject matter, introduction, statement of the problem, significance of study, research questions, conceptual definition, Assumptions and Limitation of study. Chapter two comprises the literature review whereby we shall try to harmonize past and present data/events as regards to News commentaries, most especially in Radio stations, this also will sub-headed into different headings to help elaborate and elucidate some vital information that will be necessary to whomever that will be making use of this research work in the nearest future. Chapter three comprises of the Research methodology, research design, the area of study, research population research sample, sampling techniques, method of data collection etc. at the end, questionnaires will be distributed and administered, oral & written interview will be carried out and mode at which information were sourced. Chapter four will be dealing on the presentation and interpretation of findings, data presentation and analysis, discussion of results. Finally Chapter five comprises of the summary, conclusion and recommendations. The summary will capture briefly, highlights and results obtained particularly from reviewed literature and analyzed data. Conclusion will also be drawn at the end of this research and finally recommendations will be made for further research.

TABLE OF CONTENT: CHAPTER ONE INTRODUCTION 1.1 Background of the Study 1.2 Statement of the Research Problem 1.3 Objectives of the Study 1.4 Significance of the Study 1.5 Research Questions 1.6 Research Hypothesis 1.7 Conceptual and Operational Definition 1.8 Assumptions 1.9 Limitations of the Study CHAPTER TWO LITERATURE REVIEW 2.1 Sources of Literature 2.2 The Review 2.3 Summary of Literature Review CHAPTER THREE RESEARCH METHODOLOGY 3.1 Research Method 3.2 Research Design 3.3 Research Sample 3.4 Measuring Instrument 3.5 Data Collection 3.6 Data Analysis 3.7 Expected Result CHAPTER FOUR DATA ANALYSIS AND RESULTS 4.1 Data Analysis 4.2 Results 4.3 Discussion CHAPTER FIVE SUMMARY AND RECOMMENDATIONS 5.1 Summary 5.2 Recommendations for Further Study Bibliography

CHAPTER ONE

INTRODUCTION Background of the Study The history of radio news commentary in Nigeria dated back to the 1930’s when what was known as radio receiver was just a wooden box and as amp liter. The audience have been thrilled by these live commentaries run by various pioneer commentators. Ever since the tradition of running radio commentary has remained with radio to this day. In presidential democracy such as ours news commentaries whether on the radio newspaper or television do not only serve as surveyor of public opinion but also serve as a requisite for bridging the credibility gap between government and the governed. Perhaps, it might be necessary to draw a line of distinction between news and news commentary. A news caster presents straight news without additional comment. While a news talk provides background information to the new. Writing on the uses of radio, Richard Aspinall said that: “With limits radio can persuade and effectively influence large audience thereby contributing substantially to the thinking of the nation” In the Nigeria media house today news commentary has become a ferment feature. Airtime is allowed to news commentary immediately after major news- bulletins perhaps as an attention gaining strategy. The media house not only give air space to commentaries written by its own staff but also uses those written in the additional headlines of various new papers this giving freedom of expression a chance. Today the media house news- commentary not only interpret the news but sometimes comment on societal problems but what happens to the problems or issues of the society and the views expressed by the news- talk after these Tracie broadcasts as in the media house? Statement of the Problem A country like Nigeria with diverse culture and human resource & need radio commentaries or news talk capable of interpreting events bordering global and societal issues. Obviously these news-commentaries are staunchly provided to listeners on a daily basis. Unfortunately about 80% of radio listeners ignore news- talk once they have listened to actual news broadcast but radio listeners are 100% attentive to sport commentaries. If all radio commentaries are said to interpret events occurring earlier on illuminating the hidden fact (news behind the news) to the layman then it is to be preferred to actual broadcast. Moreover generally the Nigeria audience seems not to appreciate radio commentaries as their western counterpart who listen to radio and write feedback to their radio stations such as BBC which in turn offers them a round the clock service. Objective of the Study Based on the above introduction of the study and statement of the problems, the major objectives of the study are as follows: i. To find out how exposed the audience are to radio news commentaries. ii. To investigate the suggestions and opinion that would offer by the news talk as solution to societal problems. iii. To assess the criteria for selecting the news talk to be aired. iv. To know the extent of impact of radio news commentaries on people’s social behavior. Research Questions 1. How exposed are the audience to radio news commentaries. 2. To what extent have the suggestion and opinion offered by the news talk as solution to societal problems been adopted in the society? 3. What are the criteria for selecting among others the news talk to be aired? 4. To what extent is the impact of radio news commentaries on people’s social behavior? Research Hypotheses To provide some dues as the direction of this inquiry the following hypothesis have been put forward to us. H₀: The audiences are not exposed to radio news commentaries. H₁: The audiences are exposed to radio news commentaries. Ho: The suggestions and opinions offered by the news commentaries are not solutions to societal problems. H₁: The suggestions and opinions offered by the news commentaries are solutions to societal problems. Significance of the Study The foregoing objectives apart from the present study must be seen to be significance or relevant to mass communication at least on two grounds. First, it focuses on Nigeria media consumer on news- commentaries which is a medium essentially designed for news broadcast and its obligatory effort interpreting new to its listeners through commentaries. The second point or relevance of this study is its typology. Being an audience research this study seeks to emphasis that communication without feedback is incomplete. We might wrap up this relevance of feedback in the words of Quall and Brown “In any communication system feedback from receivers to a communicator is a necessary ingredient for maximum efficiency. This is the only true indicator of the effectiveness to reach the people and it provides the only safe basis for alteration of any format.”

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