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THE INFLUENCE OF SOCIAL NETWORKING ON STUDENT ASSOCIATIONS’ ELECTIONEERING CAMPAIGN, A STUDY OF THEATRE AND PERFORMING ARTS STUDENTS ASSOCIATION (TAPASA) A.B.U ZARIA
ABSTRACT
This study is focused on examining the potentials of the social media in fostering democratic/participatory culture in students electioneering campaign amongst Theatre and Performing Arts Student Association (TAPASA) A.B.U. Zaria Over the years different attempts at participatory processes have been employed by practitioners to empower communities with the ability to be part of decision making in installing leaders into positions of leadership, and to act for themselves in order to effect social change and attain their own development through participation in democratic process. Political systems and types of democracy at different levels and at different times in Nigeria have been employed in an attempt to translate Nigeria from a developing country to a developed country. Students who characterize the younger generation have also thrown a shot at politics at different levels, but the outcomes, are still far from the desired result. Development expects have used methods such as Participatory Learning and Action (PLA), Theatre for Development (TFD) and the likes to get people actively involved in democratic politics and to make democratic processes a catalyst to reaching true and sustainable development. However with the rapid growth in the usage of the social media, and its consequent capacity to facilitate connectivity between numerous individual across distant boundaries, this study looks at the potential of Social media as a communication medium where students can easily participate in Student Association political processes at electioneering level. This will further enable student’s participation in the deliberative processes through which mutual agreement towards sustainable development could be attained. The research studies two political campaign groups on Facebook (shamagana justice vanguard and Emekaloveday 4 president), of two political vii dispensation in Theatre and Performing Arts Students Association (TAPASA) Ahmadu Bello University Zaria.
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